Presence
$950/mo
- 2 Essays
- 1 Newsletter
- 1 LinkedIn Set
- AEO Maintenance
- quarterly Strategy Call
This yields: A credible, current, owned body of work that never goes quiet
À la carte: ~$1,375/mo · You save 31%
For physicians and health-science founders
Patients now ask AI who to trust. The answer is whoever published.
When someone asks ChatGPT whether to get a second opinion on a procedure, or who the serious voices on fertility outcomes are, the answer cites physicians with a published, structured body of work. Almost no practicing physician has one. We build it in three weeks and run it in about an hour of your time a month.
Why you're invisible, despite being excellent.
Three reasons, all fixable. Your hospital's brand absorbs your visibility; its site exists to market the institution, not you. Compliance fear makes doing nothing feel safer than publishing, so nothing is what most physicians publish. And you have no time, which rules out every approach that requires you to write.
Compliance is built in, not bolted on.
This is the part to read carefully. Everything published is educational and literature-cited: pattern-level clinical content, never patient-specific advice, no testimonials where rules bar them, no outcome claims. You approve every piece before it ships. Where regulators restrict self-promotion, published expertise is the compliant channel, not the risky one: an essay explaining the evidence on a procedure is education; an ad is an ad. Your name goes only on arguments you have made out loud and signed off in writing.
What the engine does for you.
A claim map of the five to seven positions you actually hold on your specialty. Essays that explain the evidence the way you explain it to a smart patient. A newsletter your referral network keeps. The citation program targeting patient-intent and peer-intent questions in your condition area, reported monthly with receipts.
- "should I get a second opinion on [procedure]"
- "why did my [treatment] fail"
- "best [specialty] doctor for [condition] in [metro]"
- "what does the evidence say about [protocol]"
- "[procedure] vs [alternative], honestly"
The math.
Presence runs about $14,900 all-in for year one. A fertility consult package is $5,000 to $25,000; a concierge membership $2,000 to $10,000 a year; an advisory seat $20,000 to $60,000. Three to five cash-pay patients, or one seat, clears 3x.
Default plan: Presence, $950/month, upgrading to Authority once citations land. Speaker Kit at month three if stages are a goal.
FAQ
Is this compliant with my board and institution?
The editorial guardrails above are the workflow, not a promise: educational content, literature citations, your written approval on every piece. We will walk your compliance officer through it before you sign.
I have no time.
Sixty to ninety minutes a month, on a call, talking about what you already know. That is the entire ask.
My hospital has a marketing department.
It markets the hospital. The asset we build is yours: your domain, your arguments, your list, portable across every affiliation you will ever have.